Google webmaster guidelines
The Google webmaster guidelines are a set of suggested practices that Google has provided to webmasters as guidance. These guidelines help ensure a web site can be found, ranked and indexed by Google.
Below are links to the detail page for each guideline.
Design and Content
Technical
- How a search engine spider sees your site
- Session ID's and cookies
- If-Modified-Since HTTP header
- Robots.txt file
- Content management systems
When your Site is ready
- Submit it to Google
- Submit a Google sitemap from webmaster tools
- Let other sites know you are online
Quality
- Make pages for users
- Avoid tricks to improve rankings
- Don't participate in link schemes
- Don't use automated programs to submit pages or check ranking
- Avoid hidden text or hidden links
- Don't use cloaking or sneaky redirects
- Don't send automated queries to Google
- Don't load pages with irrelevant words
- Don't create duplicate content
- Don't create pages that install "badware"
- Don't use cloaking or sneaky redirects
- Avoid "doorway" pages with no original content